The '''National Association for the Advancement of Colored People''' ('''NAACP''') is a civil rights
organization in the United States, formed in 1909 as a bi-racial organization to advance justice for African Americans
by W. E. B. Du Bois
, Mary White Ovington
and Moorfield Storey
[Kwame Anthony Appiah, Henry Louis Gates, Jr., eds. ''Africana: The Encyclopedia of the African and African American Experience'', in articles "Civil Rights Movement" by Patricia Sullivan (pp 441-455) and "National Association for the Advancement of Colored People" by Kate Tuttle (pp 1,388-1,391). ISBN 0-465-00071-1.]
Its mission in the 21st century is "to ensure the political, educational, social, and economic equality of rights of all persons and to eliminate racial hatred and racial discrimination." Their national initiatives included political lobbying, publicity efforts, and litigation strategies developed by their legal team.